So I’ve spent a good deal of time at the Mayo Clinic this week, and as I have been fascinated by my sister’s surgeon and the overall work they do at Mayo, I had a little epiphany about my own business.
This is a great testimony for Greenhouse, but more importantly showcases the impact that a brand and image can have for a company…even in less than a week! It’s all about what “they think you are” and Jeff Whitaker, owner of the newly rebranded GatorGear, has recently come to understand the power of a brand and had these nice words to share with us…
Here’s our own little memorial to honor Patrick’s hand-painted toy that he designed for the Designers in Toyland/AIGA event tonight. Unfortunately, his dog literally ate it as the paint was drying. Come out tonight and support Patrick and the other designers who’ve worked hard to make this a great event.
Our most recent brand launch, Environs, truly broke new ground at IAAPA 2009 and was honored with the Best Exhibit award out of 1100 exhibitors. The booth was completed in just 4 weeks from concept to completion! Nice job team. Check it out: http://twitpic.com/pw9w9. If you haven’t had the chance to visit their website DO IT NOW. Their work is ridiculous. http://www.environs.com
Congrats to the Environs group for the award and a successful brand launch. Thanks for letting us be a part of this.
We had a VERY difficult decision to make, as we had some many great stories and passionate business leaders submit to our campaign. Thank you all for making this a success.
And the envelope please…
From ideation to expression, we believe that memorable imagery creates emotion & opportunity, engaging design creates contagious integrity, and magnetic brands create growth & stability.
Greenhouse stepped into our organization and guided us through a complete overhaul of our brand strategy. Within a few short weeks, our company and products popped off the actual and virtual pages! Greenhouse energized and differentiated our company. They guided our marketing team through the process of a top-to-bottom makeover. The results? We dramatically stand out in a field of traditional-focused competitors. Our employees, customers, prospects and partners feel and understand VI’s evolution into broader HR solutions. Whether in a finalist presentation or an industry trade show, our unique company brand and products are clearly differentiated. Greenhouse finds the unique qualities of your company and brings them to life through imagery and brand strategy. Thank you!
Samantha Hanson, EVP Products & People, Verifications Inc.
